Beam is a conceptual mobile app that merges dream journaling with sleep tracking and data-driven insights. It empowers users to log dreams, analyze recurring themes, and uncover correlations between sleep quality and dream content.

Beam was imagined to make dream journaling feel natural. The experience begins the moment a user wakes up, guiding them through a calm and intuitive flow that helps capture their thoughts before they fade.

Each entry becomes a reflection of emotion and memory rather than just text. The app visualizes patterns and themes over time, allowing users to find connections between their dreams, emotions, and sleep quality.

Based on academic studies on sleep quality, I found that sleep quality can be measured by a variety of metrics, including Total Sleep Time and Sleep Efficiency. Other important metrics for tracking dreams include the stages of sleep, and the apnea-hypopnea index. These metrics could be used to give users insight into the quality of the sleep that they're getting, and how that correlates to the quality of their dreams.

During ideation, I identified an opportunity to make the app more engaging by introducing a social component. Sharing personal experiences is a major part of modern digital behavior, and enabling users to share their dreams could add a unique storytelling layer to the product.

The key features I prioritized were:

• A feed where users can post selected dreams with captions or journal entries
• A dashboard featuring personalized articles about dreams, sleep quality, and related insights
• A calendar that allows users to view past dream entries and corresponding data

Typography: The interface uses Inter, chosen for its readability and modern appearance. It keeps the experience clean and approachable across all screens.

Color Palette: The primary colors include #EFE5FC (lavender white), #7053A9 (deep purple), #B061FF (vibrant violet), and #1F1935 (midnight navy). Together, they create a soothing, night-inspired gradient that supports the app’s sleep-oriented theme.

Layout and Components: Rounded cards and soft shadows reinforce a sense of calm and focus. Each screen is structured for quick comprehension and smooth navigation, minimizing cognitive load.

Consistency: Elements such as button shapes, text hierarchy, and icon style were standardized to maintain visual cohesion across the login, dashboard, calendar, and feed experiences.

Working on Beam strengthened my ability to translate abstract concepts into structured digital experiences. The challenge required turning open-ended ideas like dream logging and sleep tracking into practical, usable features that could be easily understood by first-time users.

Some next steps could be:

1. Run usability tests to gauge whether core flows feel intuitive
2. Connect with Apple Watch or Oura Ring to automate sleep data tracking
3. Add clearer trend visualizations for dreams and sleep patterns
4. Build privacy settings for users who share dream entries
5. Develop a high-fidelity prototype to test on multiple devices

Overall, working on this design challenge was a rewarding experience that pushed me to think critically about how to make abstract concepts more tangible through design. Turning Beam from an idea into a clear, usable concept reminded me of the impact thoughtful design can have when it transforms curiosity into something actionable.